Benjamin Barry is an advertising executive competing with two female co-workers for a major campaign for a diamond merchant. He cuts a deal with his competitors that the account is his if he can make a woman of their choice fall in love with him in 10 days. In comes Andie Anderson who, in turn, is writing a story on how to lose a guy in 10 days as a bet with her boss to be allowed to write more substantial stories. With a hidden agenda in each camp, will either party be able to complete their mission?

Princess Mia Thermopolis (Anne Hathaway) has just turned twenty-one and is supposed to succeed her grandmother as the Queen of Genovia. But Viscount Mabrey (John Rhys-Davies), who wishes that his nephew who is also in line to the throne to be the new ruler, reminds everyone of a law that states that an unmarried woman can't be made Queen, and with the backing of Parliament, he opposes Mia's coronation. Queen Clarisse Renaldi (Dame Julie Andrews) asks that Mia be allowed time to find a husband, and she is given thirty days, but Mabrey tries to do what he can to stop that: his nephew, Nicholas Devereaux (Chris Pine) has met Mia and they are both attracted to each other, but Mia, upon learning who he is, dislikes and doesn't trust him, but Queen Clarisse has invited him to stay with them for the thirty day period to keep an eye on him.

Two things about Jane: she never says no to her friends (she's been a bridesmaid 27 times and selflessly plans friends' weddings), and she's in love with her boss, George, nurturing dreams of a lovely, romantic wedding of her own. She meets Kevin, a cynical writer who finds her attractive, and that same week her flirtatious younger sister Tess comes to town. Jane silently watches George fall for Tess, a manipulative pretender. Worse, Jane may be called upon to plan their wedding. Meanwhile, Kevin tries to get Jane's attention and has an idea that may advance his career. Can Jane uncork her feelings?

Mary Fiore is the wedding planner. She's ambitious, hard-working, extremely organized, and she knows exactly what to do and say to make any wedding a spectacular event. Bt when Mary falls (literally) for a handsome doctor her busy yet uncomplicated life is turned upside down - he's the groom in the biggest wedding of her career! Will she help him walk down the aisle with his internet tycoon girlfriend, or will Mary finally get to be the bride herself? When it comes to love, you can never plan what's going to happen.

Marisa Ventura is a single mother born and bred in the boroughs of New York City, who works as a maid in a first-class Manhattan hotel. By a twist of fate and mistaken identity, Marisa meets Christopher Marshall, a handsome heir to a political dynasty, who believes that she is a guest at the hotel. Fate steps in and throws the unlikely pair together for one night. When Marisa's true identity is revealed, the two find that they are worlds apart, even though the distance separating them is just a subway ride between Manhattan and the Bronx.

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