Business

"There are a few investment managers, of course, who are very good - though in the short run, it's difficult to determine whether a great record is due to luck or talent. Most advisors, however, are far better at generating high fees than they are at generating high returns. In truth, their core competence is salesmanship. Rather than listen to their siren songs, investors - large and small - should instead read Jack Bogle's The Little Book of Common Sense Investing." - Warren Buffett, Chairman of Berkshire Hathaway, 2014 Annual Shareholder Letter.Investing is all about common sense. Owning a diversified portfolio of stocks and holding it for the long term is a winner's game. Trying to beat the stock market is theoretically a zero-sum game (for every winner, there must be a loser), but after the substantial costs of investing are deducted, it becomes a loser's game. Common sense tells us--and history confirms--that the simplest and most efficient investment strategy is to buy and hold all of the nation's publicly held businesses at very low cost. The classic index fund that owns this market portfolio is the only investment that guarantees you with your fair share of stock market returns. To learn how to make index investing work for you, there's no better mentor than legendary mutual fund industry veteran John C. Bogle. Over the course of his long career, Bogle--founder of the Vanguard Group and creator of the world's first index mutual fund--has relied primarily on index investing to help Vanguard's clients build substantial wealth. Now, with The Little Book of Common Sense Investing, he wants to help you do the same.Filled with in-depth insights and practical advice, The Little Book of Common Sense Investing will show you how to incorporate this proven investment strategy into your portfolio. It will also change the very way you think about investing. Successful investing is not easy. (It requires discipline and patience.) But it is simple. For it's all about common sense.With The Little Book of Common Sense Investing as your guide, you'll discover how to make investing a winner's game:Why business reality--dividend yields and earnings growth--is more important than market expectations How to overcome the powerful impact of investment costs, taxes, and inflation How the magic of compounding returns is overwhelmed by the tyranny of compounding costs What expert investors and brilliant academics--from Warren Buffett and Benjamin Graham to Paul Samuelson and Burton Malkiel--have to say about index investing And much more You'll also find warnings about investment fads and fashions, including the recent stampede into exchange traded funds and the rise of indexing gimmickry. The real formula for investment success is to own the entire market, while significantly minimizing the costs of financial intermediation. That's what index investing is all about. And that's what this book is all about.

Our willpower is limited, yet we rely on it every day to get our tasks done. Even if we build willpower slowly over time, it's never enough to reach all of our goals. The solution lies in habit creation, the method by which we transform hard tasks into easy ones, making them automatic and independent of our will power. Each of us has millions of habits, in how we do our work, interact with others, perceive the world, and think about ourselves. Left unexamined, these habits are just as likely to hinder our progress as they are to push it along. Without a deliberate system for building habits, we become our own worst enemy. Superhuman by Habit examines habit building in depth. It covers the principles and philosophies of habit building, as well as the practical nuts and bolts implementing those habits. The second half of the book is dedicated to specific habits in every major area of life, covering the pros and cons of each, the path to implementing them, and specific notes about each one.

Jack Canfield, cocreator of the phenomenal bestselling Chicken Soup for the Soul® series, turns to the principles he's studied, taught, and lived for more than 30 years in this practical and inspiring guide that will help any aspiring person get from where they are to where they want to be. The Success Principles™ will teach you how to increase your confidence, tackle daily challenges, live with passion and purpose, and realize all your ambitions. Not merely a collection of good ideas, this book spells out the 64 timeless principles used by successful men and women throughout history. Taken together and practiced every day, these principles will transform your life beyond your wildest dreams! Filled with memorable and inspiring stories of CEOs, world-class athletes, celebrities, and everyday people, The Success Principles™ will give you the proven blueprint you need to achieve any goal you desire.

What if you questioned everything you know and threw out all the pieces that hold you back? With The Code of the Extraordinary Mind, you can. Learn to think like the greatest creative minds of our era—to question, challenge, and create new rules for your ideas of love, education, spirituality, work, happiness, and meaning. The Code of the Extraordinary Mind is a blueprint for retraining our minds to hack everything—how we work, love, parent, and heal—and learn to succeed on our own terms. No matter where you’re starting from, you can build a life that’s truly extraordinary and make a dent in the universe. In this book, you will learn to bend reality, question the brules, transcend the culturescape, embrace your quest, practice consciousness engineering, live in blissipline, and push humanity forward. You will question your limits and realize that there are none. Your understanding of the world around you and your place in it will change, and you will find yourself operating at a new, extraordinary level in every way—with happiness, purpose, fulfillment, and love.

Beloved by millions, this timeless classic holds the key to all you desire and everything you wish to accomplish. This is the book that reveals the secret to personal wealth. The Success Secrets of the Ancients—An Assured Road to Happiness and Prosperity Countless readers have been helped by the famous “Babylonian parables,” hailed as the greatest of all inspirational works on the subject of thrift, financial planning, and personal wealth. In language as simple as that found in the Bible, these fascinating and informative stories set you on a sure path to prosperity and its accompanying joys. Acclaimed as a modern-day classic, this celebrated bestseller offers an understanding of—and a solution to—your personal financial problems that will guide you through a lifetime. This is the book that holds the secrets to keeping your money—and making more. The Richest Man in BabylonRead it and recommend it to loved ones—and get on the road to riches.MORE THAN TWO MILLION BOOKS SOLD

My overall reaction after finishing “Better and Faster” by Jeremy Gutsche is wow. Simply wow.While I have read business books in the past, I have not read entrepreneurial books. I don’t really have anything to compare this book with, but really, I can’t believe other books of the genre could be any better than this one.Gutsche’s purpose was to map a “way to overcome the psychological and cultural traps that causes smart people to overlook opportunity.” He does that by providing six patterns to shortcut the way to opportunity. The results are a well written, easily read, and wonderfully structured book that informs and inspires.Rapid change creates new problems, but it also creates new opportunities. “Better and Faster” is about finding patterns within the rapid change. Gutsche does a stellar job of illustrating six patterns of opportunities, providing evidence through accounts of entrepreneurs success. Gutsche does more as well. He also provides evidence of how companies operated in the past, how they operate now, and how they will have to operate in a culture of change.I love the way the book was organized. Part one uses the analogy of a farmer and hunter to distinguish between ways companies address change and opportunity. Gutsche points out that the farmer methodology is it isn’t effective in a culture of rapid change. Instead, companies and entrepreneurs need to become hunters, hunting for opportunity by noticing the six patterns.Part two outlines the six patterns of opportunity, along with their sub-patterns. Gutsche does a good job of using appropriate anecdotes to illustrate each pattern. I’ve grown accustomed to such anecdotes in business books and, from time to time, may even pass over them. Gutsche’s feel a bit different since he seemed to take time to interview the individuals to garner their insights.Part Three give a framework for using the patterns to find opportunities. The appendix gives two case studies that further illustrate how such a framework works.After each section Gutsche gives summaries, takeaways and takeways. the last few pages give a full summary using bullet points and diagrams virtually compressing all the key points and concepts.Gutsce is more than qualified to writing such a book. His work with TrendHunger, I’m sure, helped him to notice these patterns. He writes that his main message is “the only real certainty in life is change.” He has given a road map on how to find opportunity as we travel the changing landscape.I received this book free from BloggingForBooks in exchange for an honest review.

The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in the key moment before that message is delivered.What separates effective communicators from truly successful persuaders? Using the same combination of rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to capitalize on the essential window of time before you deliver an important message. This “privileged moment for change” prepares people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.”His first solo work in over thirty years, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action.From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini draws on an array of studies and narratives to outline the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.”

Making a quantum leap going from you to you2-means accomplishing far more, in less time, with only a fraction of the effort you've been giving. You2 promotes an unconventional strategy for achieving breakthrough performance. This powerful new method replaces the concept of attaining gradual, incremental success through massive effort. Instead, it puts forth 18 key components for building massive success while expending less effort.Learn to:Multiply personal effectivenessQuit trying harderThink beyond what common sense would allowMake your move before you re readyLook inside for the opportunity

Introducing the practical and inspirational guide to incorporating Kaizen and its powerful principles into one's daily life. Rooted in the two thousand-year-old wisdom of the Tao Te Ching--"The journey of a thousand miles begins with a single step"--Kaizen is the art of making great and lasting change through small, steady increments. Kaizen is the tortoise versus the hare. Kaizen is the eleven Fortune 500 companies that significantly outperformed the market through moderate, step-by-step actions. Kaizen is losing weight not by a crash diet (which more often than not crashes) but by eating one bite less at each meal--then, a month later, eating two bites less. Kaizen is starting a life-changing exercise program by standing--just standing--on a treadmill for one minute a day. Written by an expert on Kaizen--Dr. Robert Maurer, a psychologist on the staff at the UCLA medical school who speaks and consults nationally--"One Small Step" is the gentle but potent way to effect change. Beginning by outlining the all-important role that fear plays in all types of change--and Kaizen's ability to circumvent it--Dr. Maurer then explains the 7 Small Steps: how to Think Small Thoughts, Take Small Actions, Solve Small Problems, and more. He shows how to perform mind sculpture--visualizing virtual change so that real change comes more naturally. Why small rewards motivate better than big rewards. How great discoveries are made by paying attention to the little details most of us overlook. Hundreds of examples of Kaizen at work grace the book, as well as quotes from W. Edwards Deming (who brought Kaizen to Japanese industry), Peter Drucker, coach John Wooden, and others.

Personal happiness. Creative fulfillment. Professional success. Freedom from fear--and a new promise of joy that's yours for the asking.We have the ability at our fingertips to achieve these things. It's the Aladdin Factor: the magical wellspring of confidence, desire--and the willingness to ask--that allows us to make wishes come true. Now bestselling motivational authors Jack Canfield and Mark Victor Hansen introduce us to the Aladdin Factor--and help us put it into effect in our own lives.The Aladdin Factor helps us by pinpointing the majoring stumbling blocks to asking--and teaching simple techniques to overcome them. With inspirational stories about people who have succeeded by asking for what they want, this book shows us how to turn our lives around--no matter what kind of obstacles we face. And with this knowledge, we can reap the riches of a truly well-lived life--a treasure that comes not from an enchanted lamp, but from the heart.

Think and Grow Rich has been called the "Granddaddy of All Motivational Literature." It was the first book to boldly ask, "What makes a winner?" The man who asked and listened for the answer, Napoleon Hill, is now counted in the top ranks of the world's winners himself. The most famous of all teachers of success spent "a fortune and the better part of a lifetime of effort" to produce the "Law of Success" philosophy that forms the basis of his books and that is so powerfully summarized in this one.In the original Think and Grow Rich, published in 1937, Hill draws on stories of Andrew Carnegie, Thomas Edison, Henry Ford, and other millionaires of his generation to illustrate his principles. In the updated version, Arthur R. Pell, Ph.D., a nationally known author, lecturer, and consultant in human resources management and an expert in applying Hill's thought, deftly interweaves anecdotes of how contemporary millionaires and billionaires, such as Bill Gates, Mary Kay Ash, Dave Thomas, and Sir John Templeton, achieved their wealth. Outmoded or arcane terminology and examples are faithfully refreshed to preclude any stumbling blocks to a new generation of readers.

"É sempre possível melhorar qualquer coisa na vida, não numa pequena escala, mas em grande escala. O modo de fazer esse progresso é perguntar: ‘O que me dará um resultado muito melhor com um gasto consideravelmente menor de energia?’"– Richard Koch Ao contrário do que o mundo moderno nos leva a crer, podemos aproveitar mais a vida, colocar as pessoas que amamos em primeiro lugar e nos dedicar à realização dos nossos sonhos. Segundo Richard Koch, o segredo para isso está em fazermos menos de modo geral, e não em nos esforçarmos mais.Ele defende essa idéia com base no Princípio 80/20, segundo o qual um pequeno número de causas cria a maioria dos resultados. Por exemplo, 80% dos alimentos são gerados em 20% da terra e 80% dos negócios têm origem em 20% dos clientes.Enquanto em O Princípio 80/20, Koch deu ênfase à aplicação desse conceito à área empresarial, neste livro ele mostra como empregá-lo à vida pessoal. Qualquer pessoa pode utilizá-lo para diminuir o esforço e as preocupações e alcançar mais plenitude e felicidade.Realizar mais objetivos despendendo menos energia é sempre possível, desde que identifiquemos as causas que podem ser mais eficazes e produtivas. Afinal, grande parte do que fazemos exige empenho, porém é inútil. O segredo é nos fixarmos nos poucos aspectos que de fato valorizamos em termos pessoais, financeiros, profissionais, familiares e ...ver mais

Whether you're dealing with an under performing employee, disagreeing with your spouse about money or child-rearing, negotiating with a difficult client, or simply saying "no," or "I'm sorry," or "I love you," we attempt or avoid difficult conversation every day. Based on fifteen years of research at the Harvard Negotiation Project, Difficult Conversations walks you through a step-by-step proven approach to having your toughest conversations with less stress and more success. You will learn: -- how to start the conversation without defensiveness-- why what is not said is as important as what is-- ways of keeping and regaining your balance in the face of attacks and accusations-- how to decipher the underlying structure of every difficult conversationFilled with examples from everyday life, Difficult Conversations will help you on your job, at home, or out of the world. It is a book you will turn to again and again for advice, practical skills, and reassurance.

The Greatest Salesman in the World is a book that serves as a guide to a philosophy of salesmanship, and success, telling the story of Hafid, a poor camel boy who achieves a life of abundance. If Mandino's suggested reading structure is followed, it would take about 10 months to read the book.What you are today is not important... for in this  runaway bestseller you will learn how to change your life by applying the secrets you are about to  discover in the ancient scrolls.

A brilliant and concise account of the lives and ideas of the great philosophers—Plato, Aristotle, Bacon, Spinoza, Voltaire, Kant, Schopenhauer, Spencer, Nietzsche, Bergson, Croce, Russell, Santayana, James, and Dewey—The Story of Philosophy is one of the great books of our time. Few write for the non-specialist as well as Will Durant, and this book is a splendid example of his eminently readable scholarship. Durant’s insight and wit never cease to dazzle; The Story of Philosophy is a key book for any reader who wishes to survey the history and development of philosophical ideas in the Western world.

A beautifully packaged, gifty daily devotional of Stoic wisdom, from the author of The Obstacle is the Way. Modern readers praise Stoic philosophy for its unique blend of practicality and wisdom. But it's admittedly hard for the average reader to decipher the Dover Thrift edition of Marcus Aurelius' work. The antiquated, needlessly formal language of most modern translations is stripped down in this book, revealing powerful aphorisms that cut straight to the heart of our day-to-day challenges. Presented in a page-per-day format, this daily resource of Stoic inspiration combines new translations of Seneca, Epictetus, Zeno by Stephen Hanselman with calls to further reflection--and action--by Ryan Holiday. Arranged topically following the same three movements (Perception, Action, Will) that Holiday used inThe Obstacle is the Way, this guide features twelve principles for overcoming obstacles and achieving greater satisfaction. Aimed at the high-octane, action-oriented, doers of our wired world, this book is intended to open to them a new daily ritual and a new orientation that will bring balanced action, insight, effectiveness, and serenity.

Robert McKee's screenwriting workshops have earned him an international reputation for inspiring novices, refining works in progress and putting major screenwriting careers back on track. Quincy Jones, Diane Keaton, Gloria Steinem, Julia Roberts, John Cleese and David Bowie are just a few of his celebrity alumni. Writers, producers, development executives and agents all flock to his lecture series, praising it as a mesmerizing and intense learning experience. In Story, McKee expands on the concepts he teaches in his $450 seminars (considered a must by industry insiders), providing readers with the most comprehensive, integrated explanation of the craft of writing for the screen. No one better understands how all the elements of a screenplay fit together, and no one is better qualified to explain the "magic" of story construction and the relationship between structure and character than Robert McKee.

Nearly every time you see him, he's laughing, or at least smiling. And he makes everyone else around him feel like smiling. He's the Dalai Lama, the spiritual and temporal leader of Tibet, a Nobel Prize winner, and an increasingly popular speaker and statesman. What's more, he'll tell you that happiness is the purpose of life, and that "the very motion of our life is towards happiness." How to get there has always been the question. He's tried to answer it before, but he's never had the help of a psychiatrist to get the message across in a context we can easily understand. Through conversations, stories, and meditations, the Dalai Lama shows us how to defeat day-to-day anxiety, insecurity, anger, and discouragement. Together with Dr. Cutler, he explores many facets of everyday life, including relationships, loss, and the pursuit of wealth, to illustrate how to ride through life's obstacles on a deep and abiding source of inner peace.