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Mediatonic Games is a British independent games developer founded in September 2005 as Mediatonic Limited. The company operates studios in London and Brighton, United Kingdom. The company was founded by two undergraduate students, David Bailey and Paul Croft during their final year of study at Brunel University. A group of industry veterans including Ian Livingstone, Kelly Sumner and Geoff Heath, invested in the company in 2010 and the company subsequently raised an undisclosed amount of Venture Capital funding from Frog Capital in January 2012. Its business model revolves around Games as a Service and digital distribution.

Mediatonic began as a digital communications agency whilst the Founders were at University; producing online marketing materials and websites for clients such as AstraZeneca. The company's first game was a viral flash game called Snowman Salvage released in the winter of 2005. The game provided a case study for Mediatonic to expand into Flash conversions for the Casual game Industry. Early games customers were businesses like PopCap, Big Fish Games and PlayFirst. In the early years, the company built casual titles in Flash such as Bejeweled and Diner Dash. Mediatonic expanded into creating original franchises with its partners around 2007. One of the first significant successes was Amateur Surgeon which, according to the Adult Swim website was played over 56 million times; making it their most played title of all time. The company expanded into smartphone development in 2008/2009 with the launch of its own title, Must.Eat.Birds. In 2009 the company began investing in original IPs more aggressively. According to its own website, the company span out its digital marketing efforts into a new business (now called Graphite Digital Ltd) so that it could focus on building games.