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Anastasia Beverly Hills

Anastasia Beverly Hills is a U.S.-based premium cosmetics brand founded in 1997 and celebrated for pioneering brow products and tools. The brand’s portfolio includes brow pencils, brow gels, micro-stroke pens, foundations and skin tints, contour sticks, eyeshadow palettes and sticks, lip liners, lipsticks, mascaras, false lashes, primers and setting sprays, plus brushes and curated sets. Known for high-pigment formulas, broad shade ranges, and pro-grade performance, the brand targets beauty enthusiasts and professional makeup artists who value precision, sculpted finishes, and creative self-expression. Anastasia positions itself as an artistry-first, inclusive brand that emphasizes education, innovation, and polished, intentional beauty routines sold through its own ecommerce site and major beauty retailers.

Anastasia Beverly Hills is a cosmetics brand known for its contour sticks, lip products, foundations, and makeup tools designed for sculpted, flawless looks.

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Anastasia Beverly Hills

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