Books like the discomfort zone: how to get what you want by living fearlessly

Farrah Storr (born 8 November 1978) is a British journalist, and the editor of the UK edition of Elle. She previously worked on several UK magazines, winning a PPA Award and a BSME Award in 2018 as editor-in-chief of Cosmopolitan. Storr wrote The Discomfort Zone in 2018.

Storr's first job was working on Women and Home, at age 23. She moved onto Good Housekeeping, then Eve and then Glamour. Storr has been features editor of Marie Claire and deputy editor of Top Santé. Storr launched the UK edition of Women's Health.

A 2017 report by The Guardian and Operation Black Vote listed Storr as one of the 1000 most powerful people in the United Kingdom, making her one of seven BAME (black, Asian and minority ethnic) women to be included on the list.