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Rhetoric was once an essential part of western education. Aristotle wrote an important treatise on it and Demosthenes remains famous to this day for his skills as a rhetorician. But skill with rhetoric today is no longer admired. Rhetoric is often seen as a synonym for shallow, deceptive language-empty words, empty rhetoric--and therefore as something quite negative. But if we view rhetoric in more neutral terms, as the "art of persuasion," it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defense of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from ancient Greece, medieval Islamic preaching, the wartime speeches of Winston Churchill, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric.About the Series:Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

The Rhetorica ad Herrenium was traditionally attributed to Cicero (106 43 BCE), and reflects, as does Cicero s De Inventione, Hellenistic rhetorical teaching. But most recent editors attribute it to an unknown author.The Greek art of rhetoric was first naturalized at Rome in the time of the younger Scipio, and Latin treatises on the subject were in circulation from the time of the Gracchi. But the books by Cato, Antonius, and the other Roman writers have not come down to us, and it is from the second decade of the first century B.C. that we have, in the treatise addressed to Gaius Herennius, the oldest Latin Art preserved entire. Like Cicero's incomplete De Inventione, which belongs close to it in time, this work reflects Hellenistic rhetorical teaching. Our author, however, gives us a Greek art in Latin dress, combining a Roman spirit with Greek doctrine. It is a technical manual, systematic and formal in arrangement; its exposition is bald, but in greatest part clear and precise. Indeed the writer's specific aims are to achieve clarity and conciseness, and to complete the exposition of his subject with reasonable speed. He seeks clarity through the use of Roman terms, and of specially selected examples; he seeks conciseness by keeping practical needs always in view, by scrupulously avoiding irrelevant matter, and by presenting methods and principles, not a host of particular illustrations of a given point.

The son of a virtual world designer goes looking for his father and ends up inside the digital world that his father designed. He meets his father's corrupted creation and a unique ally who was born inside the digital world.

2010 science fiction action film, directed by Joseph Kosinski and produced by Walt Disney Pictures

A team of scientists aboard the International Space Station discover a rapidly evolving life form that caused extinction on Mars and now threatens all life on Earth.

The adventures of teenager Max McGrath and his alien companion, Steel, who must harness and combine their tremendous new powers to evolve into the turbo-charged superhero Max Steel.

Set in riot-torn, near-future Los Angeles, 'Hotel Artemis' follows the Nurse, who runs a secret, members-only emergency room for criminals.

A young orphan named Lewis Barnavelt aids his magical uncle in locating a clock with the power to bring about the end of the world.

An innocent discovery of a well-preserved mummified Chinese Emperor from 200 B.C. unearths a two-thousand-year-old nightmare, a secret that should have remained buried.

A young man learns how to survive a monster apocalypse with the help of an expert hunter.

A small group of American soldiers find horror behind enemy lines on the eve of D-Day.

2018 American horror film directed by Julius Avery

Six individuals from all around the globe, each the very best at what they do, have been chosen not only for their skill, but for a unique desire to delete their pasts to change the future.

American action film directed by Michael Bay

Lara Croft (Alicia Vikander), the fiercely independent daughter of a missing adventurer, must push herself beyond her limits when she discovers the island where her father, Lord Richard Croft (Dominic West) disappeared.

An undercover MI6 agent is sent to Berlin during the Cold War to investigate the murder of a fellow agent and recover a missing list of double agents.

In a world where families are limited to one child due to overpopulation, a set of identical septuplets must avoid being put to a long sleep by the government and dangerous infighting while investigating the disappearance of one of t

A humble businessman with a buried past seeks justice when his daughter is killed in an act of terrorism. A cat-and-mouse conflict ensues with a government official, whose past may hold clues to the killers' identities.

A war-hardened Crusader and his Moorish commander mount an audacious revolt against the corrupt English crown.

2018 American action-adventure film directed by Otto Bathurst

A family man is drafted to fight in a future war where the fate of humanity relies on his ability to confront the past.

An ancient Egyptian princess is awakened from her crypt beneath the desert, bringing with her malevolence grown over millennia, and terrors that defy human comprehension.

In the prehistoric past, a young man struggles to return home after being separated from his tribe during a buffalo hunt. He finds a similarly lost wolf companion and starts a friendship that would change humanity.

2018 American historical drama film directed by Albert Hughes

Supervillains Harley Quinn, Bloodsport, Peacemaker and a collection of nutty cons at Belle Reve prison join the super-secret, super-shady Task Force X as they are dropped off at the remote, enemy-infused island of Corto Maltese.

2021 American superhero film directed by James Gunn

Following the events of Avengers: Endgame (2019), Spider-Man must step up to take on new threats in a world that has changed forever.

2019 superhero film directed by Jon Watts

A failed reporter is bonded to an alien entity, one of many symbiotes who have invaded Earth. But the being takes a liking to Earth and decides to protect it.

After the mysterious murder of his father, a son's search for answers begins a momentous fight against tyranny.

The vampire Angel, cursed with a soul, moves to Los Angeles and aids people with supernatural-related problems while questing for his own redemption.

Ichabod Crane is resurrected and pulled two and a half centuries through time to unravel a mystery that dates all the way back to the founding fathers.

The missions of the Strategic Homeland Intervention, Enforcement and Logistics Division.

As her 16th birthday nears, Sabrina must choose between the witch world of her family and the human world of her friends. Based on the Archie comic.

Explorer Sir Malcolm Murray, American gunslinger Ethan Chandler, scientist Victor Frankenstein and medium Vanessa Ives unite to combat supernatural threats in Victorian London.

2014 British-American horror drama television series

Five hundred years in the future, a renegade crew aboard a small spacecraft tries to survive as they travel the unknown parts of the galaxy and evade warring factions as well as authority agents out to get them.

Telepathic waitress Sookie Stackhouse encounters a strange new supernatural world when she meets the mysterious Bill Compton, a southern Louisiana gentleman and vampire.

A young woman, destined to slay vampires, demons and other infernal creatures, deals with her life fighting evil, with the help of her friends.

1997 American supernatural drama TV series

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