Music like We Never Learned To Live

Holy Roar Records was an independent record label run by Alex Fitzpatrick. The label began in January 2006 and put out its first release in June 2006, the Phoenix Bodies album, Raise the Bullshit flag. Fitzpatrick originally joked that the name was derived from a vision he had whilst on the hallucinogen LSD. According to Fitzpatrick, the name “Holy Roar” was derived from a Torche song with the same title.