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Books like the power of habit

the power of habit

The Power of Habit: Why We Do What We Do in Life and Businessis a book by Charles Duhigg, aNew York Timesreporter, published in February 2012 by Random House. It explores the science behind habit creation and reformation. The book reached the best seller list forThe New York Times, Amazon.com, andUSA Today. It was long listed for the Financial Times and McKinsey Business Book of the Year Award in 2012.

The Habit loop is a neurological pattern that governs any habit. It consists of three elements: a cue, a routine, and a reward. Understanding these components can help in understanding how to change bad habits or form good ones. The habit loop is always started with a cue, a trigger that transfers the brain into a mode that automatically determines which habit to use. The heart of the habit is a mental, emotional, or physical routine. Finally there is a reward, which helps the brain determine if this particular loop is worth remembering for the future. In an article inThe New York Times, Duhigg notes, "The cue and reward become neurologically intertwined until a sense of craving emerges".

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