Books like good to great
good to great
Good to Great: Why Some Companies Make the Leap... and Others Don't is a management book by Jim C. Collins that describes how companies transition from being good companies to great companies, and how most companies fail to make the transition. The book was a bestseller, selling four million copies and going far beyond the traditional audience of business books. The book was published on October 16, 2001.
"Greatness" is defined by Collins by a company that achieves financial performance several multiples better than the market average, over a sustained period.
Collins and his research team identified a set of elite companies that had made the transition from good to great - and sustained that performance for at least fifteen years.